Getting your Orange County web design to the top of a competitive Google search can be challenging but is well worth the effort. Search engine optimization (SEO) is a potent marketing acquisition channel because it turns relevant Google searches into leads. Drive Traffic Media, an Orange County SEO expert, understands that effective SEO is a compelling marketing tactic. That is why SEO matters!

While SEO may be our best bet for maximum ROI, it is a highly complicated tool to leverage. And although many factors play into search rankings, there are several crucial parts of SEO.

The Google Ranking Factor

The critical components of SEO and the most crucial Google ranking factors are webpage titles and heading tags. These two are your best way to tell Google exactly what your site or page is all about. Make sure to use them and use them wisely. Titles and heading tags are the first data the “spiders” check out. Make sure that your most crucial keywords are prominently displayed.

Having the right keywords is the key to taking advantage of the most crucial part of the SEO landscape. Start by finding the most relevant and valuable keywords for local and national levels.

There are other SEO tactics to consider aside from the right webpage titles and heading tags if you want to truly dominate the search engines.

What Are They?

Content

Do your homework and be very thoughtful with your content. Unique content goes hand-in-hand with titles. Ensure that your content includes the target keywords and serves the needs of your audience.

Links

Link building not only can help your rankings but is a tactic that tells Google that you’re a credible source and are trusted by other websites.

Image

Optimized images on your site help increase your search engine ranking. If optimized correctly, images can help page load speeds and user experience, which is great for both search engines and your audience.

Conclusion

It’s time to increase your website’s search engine ranking with the help of an Orange County or Irvine SEO expert. If you are ready to start, reach out today for a free website analysis! Call us at (949) 800-6990 or visit us at our website here.